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Tokenized assets are transforming the investment landscape, much like SKUs (Stock Keeping Units) revolutionized retail inventory management. Tokenization allows for fractional ownership, increased liquidity, and soon, access to any asset class on-chain. In a world where your entire universe of investable products is one wallet signature away, service providers can focus less on operational hurdles and more on generating alpha, protection, and growth for their clients. Similarly this opens the door for asset managers to go direct-to-consumer.